
Token Spend Isn't a KPI. It's a Bill.→
AI Strategy
Token spend is easy to grab from the billing console. Customer outcomes aren't. Leadership that treats spend like a strategy is measuring the wrong thing on purpose.

AI Strategy
Token spend is easy to grab from the billing console. Customer outcomes aren't. Leadership that treats spend like a strategy is measuring the wrong thing on purpose.

Product Management
AI is shrinking the handoff layer that used to define much of PM work. The role that remains is judgment: holding user, technical, and business reality together in real time.

Go-to-Market
AI doesn't sell. It makes sure the person who does walks in with everything they need to close something bigger.

Product Management
Everyone has an idea. The teams that build something lasting fall in love with the problem — and stay disciplined about everything that comes after.

Product Management
What used to ship as version one wouldn't survive a free trial today — and AI-assisted development has no excuse for the gap.

AI Strategy
Companies aren't failing at AI because the technology doesn't work. They're failing because they treat it like a software purchase instead of a behavior change.

AI Agents
From pervasive workflow layers to specialized agents, human orchestration, and deeply personal collaborators—an optimist’s take on the decade ahead.

Product Management
Sales has their numbers. Support has their tickets. Product has their analytics. Marketing has their funnel. Nobody is looking at the same thing — and it shows.

Artificial Intelligence
Models aren’t the differentiator—data is. A tactical look at proprietary signals, workflow capture, labels tied to outcomes, and moats that deepen with usage.

AI Strategy
AI should not be one person’s job. Build a culture where every team asks whether AI adds meaningful leverage—starting from the job to be done.